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Privacy policy

When registering on the website for our e-shop www.mypouch.cz, you entrust your personal data to us (especially your name, surname, email, telephone number, address). We do all we can to not disappoint your trust. Now we would like to explain how we handle personal data.


Personal Data Administrator  is the company MyPouch s.r.o., ID number: 082 59 411, registered at Na stezce 1329/5, Vršovice, 100 00 Praha 10, Czech Republic, registered in a commercial register at the Municipal Court in Prague, file number C 314565 („Data Administrator“). To contact us to enquire anything regarding personal data processing, you can use the following contact details:

E-mail: kontakt@mypouch.cz

Address: Na stezce 1329/5, Vršovice, PSČ 100 00 Praha 10, Czech Republic


Data Administrator collects these categories of personal data:


  1. Data that you provide

Data provided at these occassions:

  • During registration on our webpage/e-shop www.mypouch.cz, especially name, surname, address, email and telephone number
  • When shopping without registering, especially name, surename, addresss, email and telephone number
  1. Information from other sources

Such sources may include:

  • Publicaly available resources, including public registers and the internet, if such information is necessary for example for the proper filling out of an accounting document or on similar occassions
  • Information we received from third parties

The Data Administrator can combine the information from these sources with other information available to him.



The Data Administrator uses the collected data for the following purposes:

  1. Provision of services

We use your personal data to provide you with the best possible services. We use them mainly for the purpose of recording purchases, noting an interest in specific products and billing, in order to simplify all your future purchase on the website of our e-shop www.mypouch.cz.

For this purpose it is necessary to have your personal data, in order to provide what we offer.   

  1. Accounting

We may need your personal data to issue accounting documents and keep accounts.

For this purpose it is necessary to have your data, to comply with legal requirements for accounting.

  1. Sending business messages

If you subscribed to our newsletter, occassionally we may send you newsletters by email.

You can receive such emails from us if you are a client as we reasonably assume that you are interested in this information. If these messages are unwanted, please let us know, or simply unsubscribe from the emails following the instructions in each email.

  1. Legal proceedings and legal claims defence

We may use the data collected to investigate or resolve disputes or legal claims, or in other cases permitted by applicable law.

We would like to assure you that all our business partners are bound by a duty of confidentiality and comply with applicable data protection legislation.


Data administrator can share the collected data:

  1. With our business partners

Data administrator can share data with associates, suppliers, consultants, software providers, as well as with companies providing a platform for running Shopify e-shop and related services.

We would like to assure you that all our business partners are bound by a duty of confidentiality and comply with applicable data protection legislation.

  1. For legal reasons or in case of disputes

The data administrator may share your data if required by law, regulations, operating contracts, legal processes or government agencies:

  • with the police and the courts, government bodies or other third parties, if necessary to enforce our legal claims, if necessary to protect the rights or property or the Data Administrator or third parties, or if in connection with the provision of our services disputes or legal claims;
  • with other parties in connection with a possible merger, sale of assets, consolidation or restructuring, financing or transfer of the Data Administrator or parts thereof under an ownership of a third party.
  1. With your consent

The data administrator may share your data in other ways, if we notify you and you give your consent.


  1. Storage and deletion of data

We keep your personal data for the entire duration of the contractual relationship and, as a standard, for another five (5) years from your last purchase. The data administrator will delete or anonymize your data as soon as you request it (except in the cases listed below).
If permitted by law, the Data Administrator may retain some data even after the retention period has expired, in the following cases:

  • if we are resolving a problem with you, such as an outstanding dispute or legal claim;
  • if required by law or if we store this data in aggregate or anonymous form;
  • if we need such data for legitimate business purposes
  1. Access to your data

You can contact us at any time free of charge to request information on whether we process your personal data and, if so, to request detailed information about this processing. You can use any of our contact details for this.

  1. Change or error in your data

If there is any change in your personal data during the use of our services, such as a change of your name or e-mail address, or if you find that we are working with outdated or incorrect data, please let us know as soon as possible. You can use any of our contact details for this.

  1. Withdrawal of consent

If you have given us consent to the processing of your personal data for the purpose of sending newsletters and information concerning our products to your e-mail, you may revoke your consent at any time by unsubscribing from e-mails according to the instructions contained in each e-mail.

  1. Restrictions of processing data

If you are concerned that:

  • The data we process are inaccurate;
  • The processing of your data is illegal and you do not wish to delete all data;
  • We no longer need your data for the above purposes, but you would like to use it to defend your legal claims, for example in court proceedings;
  • You feel harrased by our e-mails now, although we assumed that they might be of interest to you

you can ask us to limit the processing to only some of your personal data or for only certain purposes.

  1. Data Portability

You can contact us any time to pass on the data we have available to a third party according to your specifications.

  1. Complaint to the Personal Data Protection Office

If you believe that we are handling your data in violation of the law, you can file a complaint with the Personal Data Protection Office.


Valid from: 30th June 2020